Customer Service Roundup — July 2018

Customer Service Roundup — July 2018

We’re back with our best of the web customer service roundup for July 2018! This roundup has the secret to a more fulfilling day at work, a podcast recommendation, new ideas for your marketing strategy, and yet another reason to reconsider your personal Facebook account.

(Check out previous roundups herehere, and here.)

 

Facebook Is Patenting Technology to Spy on You Through Your Smartphone Camera and Microphone

We’ve covered Facebook’s privacy crisis earlier this year, but it seems like they just can’t help themselves when it comes to violating users’ information. Since Facebook stock has recovered from its brief dip earlier this year during the height of the scandal, it seems they’re confident enough to develop patents for more intrusive spying functions, like analyzing your face through the front camera to watch your facial reactions to ads.

It sounds ridiculous, but the technology is out there and Facebook is seeking it out. Read the article, and, if you’ve had enough, delete your Facebook permanently.

Take a Deep Breath: How Meditation Can Help You at Work

We reported that “anxiety and depression are at an all-time high among Americans. This is carrying over into the workplace, and staying productive can seem like an impossible feat.”

There’s a simple way to combative anxiety, and this article from Influence shows you just how to do that: through meditation. Just a few minutes a day can make an enormous difference in your mental health, and resultantly, your work performance. Check out how here:

7 Creative Content Marketing Strategies That Are Absolutely Crushing It

The best methods of content marketing are always changing and adapting. What works for your business today might tank your SEO tomorrow. Neil Patel is a marketing guru, and this article on his on Forbes breaks down 7 different strategies you can use to develop your marketing. He says, “What we know from content marketing research is that this industry is all about psychology. When you make your customers feel happy, they react in positive ways toward you.”

The important factors to make this happen? Be responsive, use photo-heavy social media to rebrand, and only try use humor if you’re actually funny.

21st Century Methods for Onboarding Clients – Guest Lecture with Jared Correia

What’s the most important factor for reaching and maintaining clients? Speed. Clients want you to be ready at all times, and your website and customer support absolutely have to be mobile friendly. Jared also highlighted the importance of having a virtual receptionist service. Having a dedicated communication specialist available 24-7 is a game changer in the legal field, and will ensure your clients can reach a reliable live voice any time.

That’s it for this month’s customer service roundup. What articles have got you thinking this month? Connect with us and share what you’ve been reading!

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